Firefly and Serenity Guerilla Marketing

Organise the revolution-for all FF fans

POSTED BY: Anduine
UPDATED: Sunday, May 13, 2007 22:26
VIEWED: 47655
PAGE 12 of 17

Wednesday, May 9, 2007 1:58 PM

Quote:

Here is what I propose. Everybody knows that there are numerous fan sites for Serenity/Firefly. And it would be great to coordinate them all in this effort. The only problem is that it is VERY difficult to do that across many different websites effectively. I think one of the main goals should be to setup a website all it's own dedicated to another movie/series. Come up with a name for it that is super easy to remember... "bringbackserenity.com" , "saveserenity.com" or somesuch.


http://www.fireflyseason2.com/ (this is an older site and I believe was deemed not effective)

http://www.stillflying.net/


Yall are just soo cute, I think you should visit this site http://www.browncoatsriseagain.com/
and this one http://www.fireflymovie.com/guerilla_ideas.html
and if you have not seen this http://www.donetheimpossible.com you should, especially pay attention to the timeline it very nicely details out what this fanbase has done to date.

Sure not every browncoat checks the boards religiously but I can assure you word spreads like wildfire, something you can do to help is before something big like the CantstoptheSerenity Equality Now Screenings, CALL your local newspaper, tv stations and radio stations, I can assure you you will find closet browncoats who will help you boost the signal, and if not, buy a classified ad its cheap and it boosts the signal to folks that may not be internet saavy. I too am against the mass email idea, it would efffect us negatively mass emails annoy people. The browncoats have tried VERY hard to be a polite and respectful fanbase and we work very hard to do good works in the name of Firefly, Charity causes are wonderful publicity for us here is another one of our charity groups http://www.goodworkspresents.org/

Also, if you have not teamed up with your local browncoats, you may want to see what they are up to, http://www.bigdamnboard.com/websites/groups/

many of the local groups are VERY active and have their own guerilla marketing projects whether its canvasing the city, or runnign a table at a convention, holding a screening etc.

Again yalls enthusiasm is a wonderful thing, I'm just trying to direct your energies in constructive directions, oh and if any of yall happen to be on the West Coast of the United States, I know the folks at AARG could use some help http://www.adamwhiting.com/Firefly/ArielAmbulance/index.html






Browncoats are the shiniest folks in the 'verse

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Wednesday, May 9, 2007 2:05 PM

I believe this thread was moved to guerilla marketing because that is where it belongs.

Starting a new thread on the same topic that is getting such debate would not endear your cause to the masses on this board. Normally new threads are started when the old one becomes too slow at loading due to massive number of responses or lots of pictures, at this point this thread has neither.

Just thought I would give you a heads up on the mentality of starting a second thread on this board.

Browncoats are the shiniest folks in the 'verse

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Wednesday, May 9, 2007 2:18 PM

Its great that they put the thread here because that leaves it on the home page for much longer--the guerilla area doesn't get as much traffic. And, not everybody searches the threads that move off the front.

BTW thanks for the links. Some I had, some I didn't.

Just as a side suggestion, wouldn't it be wonderful if the home page had something like a Newbie area with all the Firefly/Serenity links posted (as well as products to buy). I've been pretty actively searching for 2 months and I'm still finding new sites.

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Wednesday, May 9, 2007 2:47 PM

Your welcome :) one good way to find cool firefly sites is to just ask, start a topic, something like, What are your favorite firefly sites and why?

I guarantee you we would both find some new and no doubt incredibly shiny sites

Browncoats are the shiniest folks in the 'verse

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Wednesday, May 9, 2007 3:03 PM

Thanks Art! Fantastic comments and a huge help. Have heard numerous reports about yourself and was told in a couple pm's from vets to pay attention to you. Good advice!

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Wednesday, May 9, 2007 3:18 PM

I took ARTCAT's advice and posted a thread about favorite websites. Please post yours.

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Wednesday, May 9, 2007 3:27 PM

Quote:

Originally posted by Anduine:
Thanks Art! Fantastic comments and a huge help. Have heard numerous reports about yourself and was told in a couple pm's from vets to pay attention to you. Good advice!


Oh my! folks are talking about me in a good way... Anduine, you just made my day. Xie xie and hugs to whoever it was that was talking glowingly of me.

Thank you Anduine, Redhead and company for being so enthusiastic and joining us here, I hope the links I sent yall help,

You guys are our reinforcements and I hope some of those links give you guys directions to fuel that enthusiasm and help us as a fanbase.

and just another little tip for future threads, when you title a thread, think of how it sounds to folks, this thread while I can see the enthusiasm that fuels it, immediately breeds resentment, "Organise the revolution-for serious FF fans only"

I think you will find we are all serious FireflyFans, that are doing everything in our power to spread the signal and keep flying. By insinuating that some fans are not, you immediately open the thread to hostility. Respect breeds respect.

Something newer folks may not know is that we occassionally get guidance, hints and nudges from the folks that gave us Firefly AND Serenity. That is why you will find some of the older members of the boards (not just this one) will defend our courses of actions vehemently.

Hold the line, eventually Joss is gonna push that button and we will all come rocketing back to the 'verse we all know and love.


Also I want to commend all of the level headedness in this thread, it could have very easily have dissolved into a nasty fight which would do nothing to help us and only splinter our numbers.

See you guys around and Keep Flying and keep that enthusiasm!




Browncoats are the shiniest folks in the 'verse

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Wednesday, May 9, 2007 5:32 PM



Artcat, as always you're full of wisdom and I for one plan to say good things about you all the time.


Thanks for jumping in here and saying what most of us are thinking and thanks to Anduine and Redhead for listening.

I've been talking to Anduine and FMF via email this morning and it's been suggested that I post the one letter I wrote back to Anduine.

So I'm gonna do it.
It's my take on this and from my heart....

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Wednesday, May 9, 2007 5:37 PM

Good morning Anduine and FMF,

I did indeed sleep well. Thanks for sayin'.

We used YIM ( Yahoo Instant Messenger ) last year in our endeavors, but I have to tell you that any sort of online communication between group members is clunky and slow and confusing at best. You can work within those limitations, but it's difficult.

What our team was realistically able to achieve was very limited. What Kaele's group was able to achieve was a little more tangible, but I'm not sure it had lasting effects.

We have a subforum on the Browncoat Board ( www.serenitymovie.org ) from which my current group of guerilla marketers operate. Tim Brown/TDBrown is in charge of the group known as the Irregulars -- it's whimsical I know. :) Although I am personally involved in several other endeavors within the fandom.
You could join that group and post within that subforum and carry on semi private conversations. The subforum is open, not hidden. Tim is a stickler for openness.
But planning conversations could be carried on there and things will stay posted "on top" as it were. Unlike FFF.net which is constantly changing and updating.

I have some suggestions and comments I'd like to say...

I'm not trying to dampen your enthusiasm or discourage you at all... I'm realistic and optimistic by nature, so I want to be square with you.

There is very little chance at this juncture that anyone who was involved with this movie from Joss down to the crew behind the cameras is as focused or caring about this show and movie as we are. Doesn't mean they don't love it, they all do. Doesn't mean they wouldn't do it again in a heartbeat if the opportunity arose to tell the story, they would. But you've got to consider from their statements lately that they are moving on. This is healthy, they are writers, actors and producers and they have to make a living. There is NO ONE asking them to make more of this story right now. Universal holds the key to this regardless of the posts you see on the board arguing about whether or not F*X or who has the rights. Uni owns the rights to Serenity, Firefly is no more and will be no more.
This is straight from Joss' mouth. You can't get any more clear than that. Whatever incarnation occurs next, be it sequel, direct to DVD movie, or low budget film or miniseries ( most highly unlikely of all ) Uni will put the money up for it and Serenity will be in the title. That's the way it is, pure and simple.

If the show were to ever return to tv, it would be similar to what has happened with BSG. Not exactly a bad thing, but certainly different than Firefly.
And it's not coming soon.

You must understand. Firefly was canceled. We and they got a movie from a show that was canceled. The movie failed at the box office. The DVD's have sold well enough for Uni to want to double dip and give us a Special Edition. We're already getting a lot and have gotten a lot. As Nathan says, it'd be unseemly to ask for more, and yet Browncoats come along every day who do.

When you hit FFF.net and this fandom your burning desire to "have more" is usually overwhelming. It becomes the focus of all of your energies. I would caution you to hold up a bit and look around.

All of the cautions you're getting from Bix, ArtCat, and many others are sage advice. Please try to heed it. They are so skilled, been around for so long and are loyal and intelligent fans. They've grown beyond the first blush " I want more!" into a true and dedicated group of Browncoats who love the fandom and the people and have a great desire to do good things for the fandom and the people. Doesn't mean they wouldn't be fully supportive of a good plan to encourage more from Universal, but they've been there and done that and know how hard it is to actually do.

Now, all that being said, I will work tirelessly and endlessly in the hopes that there will be more Firefly. I will work as a Browncoat to encourage all of us to represent the fandom with respect and care. Tracy can tell you that despite the odds, I'm in and I'm

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Wednesday, May 9, 2007 6:11 PM

Bumpin so I can find this again and avoid the furballs.

Vote for Firefly at http://richlabonte.net/tvvote/index.html


"The lion and the calf shall lie down together but the calf won't get much sleep." Woody Allen

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