What did your letter say?
POSTED BY: DevonNite
UPDATED: Monday, October 2, 2006 16:40
VIEWED: 8576
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With Saturday being the Anniversary of the BDM, many people were planning on writing to Universal Pictures to thank them for providing us with SERENITY.
I sent in my letter and, I didn't realize until I had dropped it in the mail that I had forgotten to mention a Special Edition DVD of the BDM. Maybe I should send another.
In my letter I thanked them for the movie and for re-airing Firefly on the SciFi Channel. I told them that my family and I have purchased multiple copies of the DVD and we have all of the LICENSED merchandise that they have made available and will continue to make those purchases. I made sure to emphasize the Licensed part so they know where I am sending my money.
I mentioned my anticipation for other SciFi channel materials, i.e. BattleStar Gallactica, Eureka, Dr.Who and that I was looking forward to seeing the Dresden Files and the Room. I wanted to make sure that they knew that I gave them more of my time for other projects.
Lastily I made it clear that I would continue spending my money for more of this franchise in any form that they choose to make available and thanked them again.
All in all, it was one and a half paragraphs.
What did your letter say??
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Since I started this whole shebang in the first place, I got a little carried away (Imagine that!) and sent Three Letters:
One to Donna Langley,
One to Jon Gordon...
And one to the PR Department that basically said, "Have you SEEN all the mail Donna and Jon got?" lol
My letters to L&G were similar to yours, DevonNite. I told them Thank You for making the Movie, and how nice sequels and extended Edition DVDs could be, if the market seems to demand it. I pointed out that the volume of letters they received should help show them that the market is still out here, waiting semi-patiently. 
I then told them how I came to see Serenity for the first time, what it means to me and why.
If we're lucky, they'll be receiving thousands of letters this weekend, so I doubt that mine will actually be read, at least not in it's entirety. But it's the VOLUME of letters that will make a difference to Them, and it's being able to speak from the Heart that's made a difference to ME!
TD/Tim Brown
ps: Don't forget phase two of the Anniversary job!
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Sent a card. Let them know it was part of the Big Damned Thank You. Said I'd rented the movie on the recommendation of a friend. Loved it and had to go right out and buy the movie and the TV series.
Oh, and thanks.
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My letter was heavier on "congratulations" than "thank you" -- congratulations on various awards (Hugo, Nebula, etc. -- it came to a pretty good list) and great DVD sales Serenity has earned. But Thank You was there too, and mention of my looking forward to similar quality offerings from Universal.
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Ok, I mailed off multiple letters about a week and a half ago but nearly 70% have come back undeliverable. Could someone who successfully mailed letters please post the addresses for Sci Fi, Universal, and Fox?
I'm very smart.
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Did you address it to the right people? Donna Langley and Jon Gordon? I am mailing mines out now...
that is the address being passed around.
Universal Pictures
100 Universal City Plaza
Universal City, CA 91608
Prakash
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Quote:
Originally posted by doctroid:
My letter was heavier on "congratulations" than "thank you" -- congratulations on various awards (Hugo, Nebula, etc. -- it came to a pretty good list) and great DVD sales Serenity has earned. But Thank You was there too, and mention of my looking forward to similar quality offerings from Universal.
Good idea to put more emphasis on Serenity's awards and strong DVD sales. A "thank you" to Universal is nice, but reinforcing the positive business/prestige side of Serenity is what really gets the attention of a major motion picture studio.
The main thrust of the letter campaign has been not to push for a sequel, but it certainly helps the future of the 'Verse to reaffirm the strong DVD sales and critical acclaim for Serenity. Universal may appreciate fan gratitude, but ultimately it has to look at its productions from a business point of view.
Glad you posted about your letter, an excellent point of view.
11th Hour
>>>}———————————————)))======<[]>======(((———————————————{<<<
"Because teenage pranks are fun when you're about to die!" - Hoban Washburne
Firefly/Serenity Guerilla Marketing Posters ~ http://the11thhour.home.att.net
Serenity Inspired Cafe Press Shop ~ http://www.cafepress.com/11thhourart

Spread the word today ~ Give the gift of Firefly: http://www.apple.com/itunes
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I think that they are all good ideas.
If every letters says the exact same thing, it would be easier to dismiss them.
All the awards in the Verse may not matter to Universal, but sales of their licensed merchandise which brings in money and being able to support more of the properties which will generate money, will certainly matter.
It's good to mix it up, If we all point out different things, more points are made.
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I've been bad, and haven't written my letter yet. Hopefully this weekend....
It should probably be pointed out that, as far as I am aware, Universal Pictures don't have any control/influence on the airing of Firefly on Sci-Fi (or any other network), even though Sci-Fi is owned by NBC/Universal. (I could be wrong though)
mrben
"Carpe Aptenodytes"
http://www.jedimoose.org
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Im mailing out the letters now. As long as Universal gets them, doesnt matter if its a bit late, the volume over several days speaks well "volume".
In my letter I mentioned thank first, then about what products I bought, how because of their release I am a fan, and how helped create a fan group in Montreal, and how we organized a charity screening etc.... Mentioned how nice it would be to have a Special edition DVD
also mentioned how I am committed to following Joss's Work now, and look forward to anything coming out of Universal, made a mention of Joss's movie Goners. I think that was about it.
Prakash
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