Firefly and Serenity Guerilla Marketing

Serenity on HBO 9/9-10/29 - Let's use it!

POSTED BY: Girlaskew
UPDATED: Tuesday, June 2, 2009 17:57
VIEWED: 25773
PAGE 1 of 4

Sunday, September 3, 2006 12:39 PM

Far as I figure, the most of folk have HBO in some form or another at this point, so let's use it as a free converson tool. Here's my thought, I have written a form email(tweak as you like)for you, the viewer at home, to copy and paste into an email and then send to everyone in your inbox asking them to watch Serenity. When they love it too, it then askes them to do the same for everyone in THEIR inbox, but changing the date/time for the next showing.

Couldn't hurt, right? So here goes:

Dear friends, family and people who I haven’t spoken to in forever(sorry),

You may have heard me discuss, at great length no doubt, the movie Serenity and its origin television show Firefly. Some of you I have been able to persuade to rent or even buy the show and or the movie. But there are those who are either frugal or in a snug money situation who are still missing out on the adventures of our Big Damn Hero's in their Big Damn Movie! Well, here’s your chance to see it for free. HBO is airing Serenity September 9th at 6PM. This is your opportunity to experience an excellent move at no extra cost. I only ask one thing in return. When you do watch it and love it as much as I do, send this email out to your friends, family and people you haven’t spoken to in forever(sorry),change the date to the next airing and help spread the signal.
It’s this kind of word of mouth that we need to get Universal's attention and help us achieve our ultimate goal: A Big Damn Trilogy. The link to all of the showings of the movie is here
http://www.hbo.com/apps/schedule/ScheduleServlet?ACTION_DETAIL=DETAIL&
FOCUS_ID=627824

I thank you in advance for your help!
-Your Name Here

Again, a thought. Be well, All!


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Sunday, September 3, 2006 12:50 PM

I just got all excited and flipped through 900 channels simply to find out... I DON'T HAVE HBO! Oh well. I'll send it to my friends anyhow.

---------------------------------------

When you can't run, you crawl, and when you can't do that you sit still and watch episodes of Firefly.

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Sunday, September 3, 2006 4:44 PM

Thank you for the info, Girlaskew.

I have the DVD (two), of course, but I've been waiting for Serenity to show up on a high definition broadcast.

***************
"'Course, there are other schools of thought."

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Monday, September 4, 2006 9:19 PM

Quote:

Originally posted by Shrouded:
I just got all excited and flipped through 900 channels simply to find out... I DON'T HAVE HBO! Oh well. I'll send it to my friends anyhow.
When you can't run, you crawl, and when you can't do that you sit still and watch episodes of Firefly.



That's a good 'Coat...thanks!

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Monday, September 4, 2006 11:56 PM

Great! I was brought into the 'Verse after Serenity's recent run on Cinemax and got a little worried when I saw it wasn't scheduled anytime soon - nice to see it's getting a stretch on HBO (especially on several HBO channels...hbo2, hbo zone, hbo family, hbo latino)

If you get the timing right, it's possible to watch the marathon on Sci-Fi and finish off the day with the BDM in the evening on 9/18 - Shiny!

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Tuesday, September 5, 2006 12:58 AM

Quote:

Originally posted by In2TheBlack:
Great! I was brought into the 'Verse after Serenity's recent run on Cinemax and got a little worried when I saw it wasn't scheduled anytime soon - nice to see it's getting a stretch on HBO (especially on several HBO channels...hbo2, hbo zone, hbo family, hbo latino)

If you get the timing right, it's possible to watch the marathon on Sci-Fi and finish off the day with the BDM in the evening on 9/18 - Shiny!




Don't tell us, tell everyone else you know, too.
That would be cool, however!
Thanks!

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Wednesday, September 6, 2006 2:05 AM

It'll be available through OnDemand as well, until October 22nd! So you can get everyone you know with HBO to order it (it's free) and pump up those viewership numbers!

~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~
Walk tall, or don't walk at all...

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Saturday, September 9, 2006 2:40 AM

Plus, it's available in HD on HBO!

http://www.hbo.com/apps/schedule/ScheduleServlet?ACTION_SEARCH=GO&KEY=
TITLE&VALUE=serenity


Everyone should put this information in their e-mail (and forum/bb) sigs to:

"Miss Serenity in theatres? Catch it in HD on HBO 9/9 thru 10/29!"

---

I don't need a gorram back-spaceship driver!!!

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Saturday, September 9, 2006 3:36 AM

Thank you for the info, Girlaskew and Shiny. I've added the dates to the Big Damn Calendar.

http://bigdamnboard.com/browncoatcalendar

-Hera

"Wanna?" – Mal to Kaylee, Out of Gas

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Saturday, September 9, 2006 4:11 AM

Wow! Looks like they're showing it like mad!! Woot!

Will spread the word!
(Of this & the SciFi "Firefly" marathon!)

---
[ http://www.fireflyfans.net/thread.asp?b=20&t=22978 ] Join the Anniversary Job!

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