General Discussions

Friday (10-14) Box Office Numbers: Serenity #11 at $800k

POSTED BY: GatorMarc
UPDATED: Wednesday, October 19, 2005 21:58
VIEWED: 15004
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Saturday, October 15, 2005 11:50 PM

Serenity made $800,000 yesterday to finish #11.

http://www.the-numbers.com/charts/today.html

1 The Fog Sony $4,000,000
2 Elizabethtown $3,800,000
3 Wallace & Gromit: The Curse of the Were-Rabbit $3,000,000
4 Flightplan $1,900,000
5 In Her Shoes $1,900,000
6 For the Money $1,500,000
7 Domino $1,500,000
8 A History of Violence $1,100,000
9 The Corpse Bride $1,000,000
10 Waiting... $1,000,000
11 Serenity $800,000
12 Into the Blue $800,000

GatorMarc

Eat 'em up, chomp, chomp.

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Sunday, October 16, 2005 12:01 AM

Are these the US numbers? $4 mil for the #1 movie in the US seems awfully low.

"Invader's blood marches through my veins like giant radioactive rubber pants. The pants command me! Do not ignore my veins!"

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Sunday, October 16, 2005 12:12 AM

Quote:

Originally posted by CallMeAth:
Are these the US numbers? $4 mil for the #1 movie in the US seems awfully low.

"Invader's blood marches through my veins like giant radioactive rubber pants. The pants command me! Do not ignore my veins!"



Yes. Those are the US numbers. $4 mil has been about right the last couple of weeks for whatever reason.

Friday, Oct 7: Wallace & Gromit: The Curse of the Were-Rabbit $4,021,574
Friday, Sept 30: Flightplan $4,514,799

GatorMarc

Eat 'em up, chomp, chomp.

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Sunday, October 16, 2005 12:16 AM

Of course, maybe they seem low 'cause I was thinking weekend, not just Friday. I need more sleep.

"Invader's blood marches through my veins like giant radioactive rubber pants. The pants command me! Do not ignore my veins!"

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Sunday, October 16, 2005 12:21 AM

Yes, domestic numbers. And you're right, VERY low, for all movies this time of year. I never realized how much "time of year" influenced a movie's opening but with watching BO since last April (the original Serenity opening date) I've been amazed at just how significant it is. That and people are going to theaters less and less (down 25% over last year).
On the other hand... dvd sales just before xmas, say for any scifi titles released on the 20th of Dec have a good chance of doing very well.

Scifi movie music + Firefly dialogue clips, 24 hours a day - http://www.scifiradio.net

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Sunday, October 16, 2005 12:29 AM

As usual 'the-numbers' guessing wildly. Boxofficemojo are better guessers.

It dropped less that I expected, wonder if awareness is setting in or if it was a fluke.

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Sunday, October 16, 2005 3:53 AM

Boxofficemojo says it was 710K.
http://www.boxofficemojo.com/movies/?page=daily&id=serenity.htm

Can't Take My Gorram Sky

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Sunday, October 16, 2005 4:14 AM

Hey, I'm real happy with those numbers. It's important to keep an eye on the theater count. Serenity is playing in about 500 fewer theaters this weekend than it was last weekend. That's a pretty steep drop in availability. So the fact that it made between $700,000-$800,00 on Friday is actually pretty solid. The key factor in observing the actual audience interest in a film is the per screen average. Movies in wider release (like The Fog which opened in nearly 3000 theaters) ultimately do better in terms of overall numbers, but often their per screen average is lower than films in smaller release. Given the theater drop, Serenity's per screen average might not be that much lower this week than it was last week. That's a good thing. It will show the Universal execs that people are still heading out to the movies and still looking specifically for Serenity, rather than just clunking down money for whatever's at the nearest multiplex. I'd imagine Serenity will close with $2-$3 million this weekend. That's pretty good for a cult sci-fi film. Keep it up guys! We're already at $20.6 million here in the US. It's going to finish short of the $80 million global take Universal indicated would garauntee a sequel, but given the positive audience response and the decent box office tally (not to mention what I imagine will be stellar DVD sales...I mean, if the series could sell 200,000 copies, the film must sell just as much or, right?). Let's just hope that people keep seeing the movie, that other countries continue to embrace it warmly, and that the people at Universal have the good sense to give us the sequel we deserve.



It's All Good

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Sunday, October 16, 2005 4:19 AM

Only $20M after 2 full weeks... Where are we going to get the other $60M?
Them's an awful lot of DVDs... I'm gettin worried this will be the last we see of Firefly/Serenity :-( I hope i'm just being pessimistic.


~
"They hate it when you shoot at them...worked that out myself."

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Sunday, October 16, 2005 4:53 AM

Per screen average first Friday was $1805. Last Friday was $705. This Friday it was $415.

http://www.boxofficemojo.com/movies/?page=daily&id=serenity.htm

Can't Take My Gorram Sky

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