Guerilla Marketing Brainstorming Thread!
POSTED BY: 11thHour
UPDATED: Thursday, March 15, 2007 17:38
VIEWED: 29134
PAGE 3 of 8
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Originally posted by 11thHour:Quote:
Originally posted by piratenews:
Let's post the names, addresses, faxes, phones and emails to contact the individuals who can make this happen. Then just bug the heck out of them until they cave in to our demands.
We really don't want our fandom to look like a bunch of demanding kids, bugging their parents incessantly, until they get what they want. That tactic, more than likely, will place us squarely in the crazy, fringe fanatic category. Studios aren't interested in that demographic.
How does SciFi Channel's demographic include Wide World of Wrestling(!), but not Firefly? Is it due to WWF being as scripted as any other fiction, with the biochemisty of steroids fulfilling the science requirement?
How did the roidragers get on Scifi, by writing letters? Can WWF fans read and write? That's about as bright as MTV refusing to play music anymore, as if TV needs another scripted "reality" show.
If we wait too long, the Serenity crew will need facelifts, just like the Trekkie stars. BTW, did you see em at Comedy Central's roast of Shatner this past week? Damn, that's OLD! Uhura told Kirk to "kiss her big black ass". And Andy Dick dressed up as a gay Mr Spock. Is that all we have to look forward to with Firefly 2050 - Andy Dick nude impersonating Mal's striptease?
So what's the snailmail "contact" address at SciFi Channel? Who in what dept is it addressed to?
All I'm suggesting is treat it like any political lobbying effort by a PAC, but without all the bribery, whining and dining, hiring prostitutes, vacation junkets, free gifts, etc. In Poly Ticks (many blood sucking creatures), a single letter with a human signature is worth more than 13,000 anonymous votes. Of course, a bribe is worth even more. Maybe instead of buying DVDs, we should just send bribes to the decisionmakers? In Poly Ticks, "campaign contributions" are called "legalized bribery" by Senator William Proxmire, in his Golden Fleece Awards.
SciFi Channel can certainly reach a lot of new fans, who still don't know the FF Verse exists. Many of those newbies will want to buy DVDs, to watch the epps they missed, plus all the extra goodies.
www.scifi.com/help/feedback/
feedback@scifi.com
www.nbcuni.com/About_NBC_Universal/Contact_Us/
NBCUNI.COM FEEDBACK
100 Universal City Plaza
Universal City, CA 91608
www.nbcuni.com/About_NBC_Universal/Executive_Bios/
How does SciFi's propaganda PAC play into the FF Verse?
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Visions for Tomorrow is a multi-faceted campaign that fosters and supports the notion that individuals can have a significant and positive impact on the future. Through interstitial public service announcements, off channel symposiums, an informational web site, educational programs and advocacy-based public affairs efforts, Visions for Tomorrow will engage educators, students, cable operators, futurists, thought leaders and policymakers in a bold, new optimistic vision of tomorrow.
SCI FI Advisory Board
Visions for Tomorrow will tap into the insights of a newly formed SCI FI Advisory Board. Consisting of thought leaders from a variety of disciplines such as architecture, business, art, government, science and technology, the Advisory Board champions the idea that individuals from all walks of life can have a positive impact on the human condition. This working "think tank" sets the stage for fostering tomorrow's innovative thinkersÉtoday. Board members may serve as contributors to the Visions for Tomorrow web site.
Online Advocacy
SCI FI's public affairs web site, www.VisionsForTomorrow.net, serves as a portal for information and opinions on a range of issues, with an eye towards helping individuals to identify ways to constructively meet the challenges of the future. The web site inspires visitors to consider creative solutions, and to initiate positive change to address a broad range of concerns facing communities all across the country. The web site refers visitors to nonprofit and advocacy organizations that offer information, actioNOTIFY: N | REPLY | REPLY WITH QUOTE | PERMALINK | TOP | HOME
Quote:
Originally posted by piratenews:
How does SciFi Channel's demographic include Wide World of Wrestling(!), but not Firefly? Is it due to WWF being as scripted as any other fiction, with the biochemisty of steroids fulfilling the science requirement?
Sorry, but don't see the logic of comparing the demographic that watches Wrestling with the audience for Firefly. I'm sure there is some crossover, but hardly a basis for comparison.
Also it could be argued that a network that is seeking out to add a lot of wrestling programming isn't automatically assumed to be looking for a show like Firefly.
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How did the roidragers get on Scifi, by writing letters? Can WWF fans read and write? That's about as bright as MTV refusing to play music anymore, as if TV needs another scripted "reality" show.
If we wait too long, the Serenity crew will need facelifts, just like the Trekkie stars. BTW, did you see em at Comedy Central's roast of Shatner this past week? Damn, that's OLD! Uhura told Kirk to "kiss her big black ass". And Andy Dick dressed up as a gay Mr Spock. Is that all we have to look forward to with Firefly 2050 - Andy Dick nude impersonating Mal's striptease?
Are you high?
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So what's the snailmail "contact" address at SciFi Channel? Who in what dept is it addressed to?
"Contact"? You have that word in quotes, but without any more details. There are many departments at Sci-Fi, and many different people in charge of different decisions. To have an effective letter writing campaign some clarity of thought and purpose will be required.
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All I'm suggesting is treat it like any political lobbying effort by a PAC, but without all the bribery, whining and dining, hiring prostitutes, vacation junkets, free gifts, etc. In Poly Ticks (many blood sucking creatures), a single letter with a human signature is worth more than 13,000 anonymous votes. Of course, a bribe is worth even more. Maybe instead of buying DVDs, we should just send bribes to the decisionmakers? In Poly Ticks, "campaign contributions" are called "legalized bribery" by Senator William Proxmire, in his Golden Fleece Awards.
Are you high?
Quote:
SciFi Channel can certainly reach a lot of new fans, who still don't know the FF Verse exists. Many of those newbies will want to buy DVDs, to watch the epps they missed, plus all the extra goodies.
Yep, that does make sense... and whenever the Sci-Fi Channel has shown Firefly, many fans have promoted the event.
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www.scifi.com/help/feedback/
feedback@scifi.com
www.nbcuni.com/About_NBC_Universal/Contact_Us/
NBCUNI.COM FEEDBACK
100 Universal City Plaza
Universal City, CA 91608
www.nbcuni.com/About_NBC_Universal/Executive_Bios/
What are the feedback emails for? Are those general emails? One says "help", is that for questions having to do with the website? There's a "contact us" and an "executive bio" address, all these addresses seem rather random and general.
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How does SciFi's propaganda PAC play into the FF Verse?Quote:
Visions for Tomorrow is a multi-faceted campaign that fosters and supports the notion that individuals can have a significant and positive impact on the future. Through interstitial public service announcements, off channel symposiums, an informational web site, educational programs and advocacy-based public affairs efforts, Visions for Tomorrow will engage educators, students, cable operators, futurists, thought leaders and policymakers in a bold, new optimistic vision of tomorrow.
[Sections Deleted for Length]
www.scifi.com/visions/factsheet.html
Are you high?
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A softsell would be to simply ask when FF will be rerun again, since SciFi still lists FF on its website. And ask when Serenity will get its first showing on SciFi, since its also owned by Universal/NBC.
www.scifi.com/firefly/
We can certainly inquire when Firefly will be shown again. As for Serenity, there was a notification on t
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Dude, whatever you're smoking, you should have brought enough for the rest of the class.
11th Hour
P.S.
Perhaps someone who's had more than 2 hours sleep, and isn't being beaten into the dirt with deadlines, ought to take this one. My brain hurts now.
Why is it everyone else seems to be having fun and we're doin' the deadlines and real life stuff ----huh, 11th? Good heavens. 2 hours! That's awful.
Browncoats are dedicated folk.

It's now 3:18 a.m. and I owe you a letter and I don't know how many hours of sleep that will make that I get, lol, but I still wouldn't have touched answering PN with a 10 foot pole ( no offense PN, you're complicated.. admit it!) You're a brave lass Ms. 11th.
While I have you here and everyone else's undivided ( ?) attention too, thank you for the encouraging words about Joss' post. It means a lot to us that experienced Browncoats like you and NoSadSeven have said that we have cause for hope.
I also thank you for putting up with the hurting brain to try to keep us motivated. We appreciate it.
Letter tomorrow!
FM
Ask me how to join the Appreciatin' Nathan Crew!

Go here to Boost the Signal!
www.fireflyfans.net/thread.asp?b=20&t=23296

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Quote:
Originally posted by FollowMal
Why is it everyone else seems to be having fun and we're doin' the deadlines and real life stuff ----huh, 11th? Good heavens. 2 hours! That's awful.
Browncoats are dedicated folk.
Thank you FM... and I'll take "dedicated" over "obsessed loon" any day of the week...
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It's now 3:18 a.m. and I owe you a letter and I don't know how many hours of sleep that will make that I get, lol, but I still wouldn't have touched answering PN with a 10 foot pole ( no offense PN, you're complicated.. admit it!) You're a brave lass Ms. 11th.
heh... well sometimes I'm like Mal in a bar. Some guy gets up and starts makin' crazy talk and I just gotta do somethin'. Anyway, this is our shiny guerilla marketing thread, I'm trying to do what I can to redirect the potentially problematical behavior.
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While I have you here and everyone else's undivided ( ?) attention too, thank you for the encouraging words about Joss' post. It means a lot to us that experienced Browncoats like you and NoSadSeven have said that we have cause for hope.
Always on the lookout for any encouraging words (even cryptic wacky ones) from Joss on the continuation of the 'Verse. Running on pure faith works, but heck, it means so much to hear something from the Head Guy himself.
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I also thank you for putting up with the hurting brain to try to keep us motivated. We appreciate it.
Thanks for sayin' hon.

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Letter tomorrow!
Yay! Love your letters. FM, you are a shiny force of positive energy in our fandom. You do so much to lift the spirits of folks your own self. We're blessed to count you in our numbers.
11th
>>>}———————————————)))======<[]>======(((———————————————{<<<
"Because teenage pranks are fun when you're about to die!" - Hoban Washburne
Firefly/Serenity Guerilla Marketing Posters ~ http://the11thhour.home.att.net
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Spread the word today ~ Give the gift of Firefly: http://www.apple.com/itunes
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I have all eps and BDM on my lap top. I travel a lot with work. What I do is sit near "kids"(over 14) and let them watch them on the train. They all have never seen it or only a little. I like to think they go home and buy or rent. Hopefully, I've turned out a browncoat or two.
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Hey fellow Browncoat's!
I've got a question/idea.
With the anniversary job comin' up,letter's an such -I'm wondering if anyone has sent or should send a copy of "Done the Impossible" to Universal,to get a look at our fan base and how much we all love our show?
Just trying to help,constructive critism always welcome!
please be gentle. or not.
on with the Browncoat Revolution
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Quote:
Originally posted by kaneman:
I have all eps and BDM on my lap top. I travel a lot with work. What I do is sit near "kids"(over 14) and let them watch them on the train. They all have never seen it or only a little. I like to think they go home and buy or rent. Hopefully, I've turned out a browncoat or two.
That's making great use of your commute... creative multi-tasking!
Guerilla marketing opportunities are always at hand, and every browncoat we recruit is someone who very possibly will go on to spread the word too. At some point all this word spreading is going to reach an impressive cummulative effect. We gotta just keep at it.
Never give up.
11th Hour
>>>}———————————————)))======<[]>======(((———————————————{<<<
"Because teenage pranks are fun when you're about to die!" - Hoban Washburne
Firefly/Serenity Guerilla Marketing Posters ~ http://the11thhour.home.att.net
Serenity Inspired Cafe Press Shop ~ http://www.cafepress.com/11thhourart

Spread the word today ~ Give the gift of Firefly: http://www.apple.com/itunes
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Quote:
Originally posted by bigdamntexan:
Hey fellow Browncoat's!
I've got a question/idea.
With the anniversary job comin' up,letter's an such -I'm wondering if anyone has sent or should send a copy of "Done the Impossible" to Universal,to get a look at our fan base and how much we all love our show?
Just trying to help,constructive critism always welcome!
please be gentle. or not.
Not being gentle costs more.

Anyway, sincere brainstorming is always appreciated... after all, that's what this thread is for. So ideas are welcome... though suggestions made during a period of relative sobriety is appreciated... although that doesn't stop some folks... heh...
Actually, Universal is quite aware of the passion of our fan base, after all it is Universal who was the company that gave Serenity the green light. They saw first hand how devoted the fan base is, and worked quite closely with the fans over several months to assist with the promotional endeavors.
"Done the Impossible" is the story of how the Browncoats would not give up on Firefly, which greatly helped make Serenity a reality. But Universal was right there when it was happening... they greenlit the impossible.
Universal also conducted their own interviews with several Browncoats, and we told our stories. Some of the interviews were included in TV ads for Serenity, but most of them haven't seen the light of day. But again, Universal is very aware of our stories, and what lead to the movie being made.
"Done the Impossible" is a nice gift. But I have a feeling that since Mary Parent (the Universal exec who put the Serenity/Joss deal together) appears in the documentary, she must have already been given her own copy of the DVD as a thank you.
Keep your thinking cap on... Serenity/Firefly guerilla marketing can always use creative ideas.
11th Hour
>>>}———————————————)))======<[]>======(((———————————————{<<<
"Because teenage pranks are fun when you're about to die!" - Hoban Washburne
Firefly/Serenity Guerilla Marketing Posters ~ http://the11thhour.home.att.net
Serenity Inspired Cafe Press Shop ~ http://www.cafepress.com/11thhourart

Spread the word today ~ Give the gift of Firefly: http://www.apple.com/itunes
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thank's for refreshing my memory 11th hour!
it's been a long day!
sounded good in my head at the time,forgetting that was done!oops!
I remember if I'm not mistaken,that you were in there as well.
you are a smart & attractive lady!
The Browncoats are lucky to have you.
Thanks for the reply and input, I'll go stand in a corner and see if I can't come up with something else-
" I gotta say, your my kinda stupid"
on with the Browncoat Revolution
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Totally Whacked Consipracy Theories I Think of When I'm High
http://www.fireflyfans.net/thread.asp?b=15&t=23603&m=372592#372592
11th Hour
Key Player in the Global Conspiracy
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