OK Now I'm maybe scared...

POSTED BY: Rakarr
UPDATED: Wednesday, October 12, 2005 12:47
VIEWED: 16570
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DANTE144

Thursday, October 6, 2005 11:59 AM

MORE GUERILLA MARKETING!

post those posters!

"Jesus saves, everyone else takes damage" -tee shirt some girl was wearing at Megacon.

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CAPTRULZ

Thursday, October 6, 2005 12:14 PM

I'm in Adelaide and I saw my first TV trailer for Serenity at arround 9.00pm on the Saturday before the movie was supposed open on Thursday the 29th of September. Also, I have only seen the trailor about 3 times since then, dispite my TV being on for arround 5 hours a night during prime-time!!!! NOT ENOUGH EXPOSURE!!!!!!!!!

I also know heaps of people who will be going to see the movie this weekend.

I personally would probably not go to see the movie again after this weekend (went on Thursday when it was released and may go again this weekend) as tickets here are expensive ($15 adult ticket) and I am definately going to be buying the DVD. I think the movie ROCKS!!!!!

CELENTARI

Thursday, October 6, 2005 12:18 PM

Here's something Joss said in an interview up in Edinburgh, just before the world premiere, when asked about what the movie needs to do:

"Its been in the press that something like fifty domestic, eighty globally, but that hasn’t been confirmed by higher-ups and I doubt it ever will because these situations are so mutable. But I think it’s a fair number. It’s not simple. It’s easy to get surrounded by fans and think ‘We’re in the bucket!’ But step ten feet away and not a soul in the world knows what this movie is. So it’s not a simple goal, but it is a fair one."

So really, it needs word of mouth following that opening weekend, but definitely can do it.

UNCHARTEDOUTLAW

Thursday, October 6, 2005 12:20 PM

Must admit this does make me a mite nervous, especially with the comment on the main page about this weekend deciding the sequel's fate. :( Our original plans to see it with friends fell thru...stupid Bengals having to be on TV this weekend! Maybe I can convince the wife to go see it again...or talk to my family who wants to see it...that'll be more tickets!

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EARLY

Thursday, October 6, 2005 12:48 PM

The Punisher did horribly in theatres makeing just $33 million domestically $20 million overseas for a little over $50 million total, but there are plans to make a sequel based on DVD sales. So I don't know why the second weekend is make or break. Especially if the 3rd week is bigger than the second. The main point must be that the 2nd week needs to be big enough to keep us in the theatres a little longer.

FINN MAC CUMHAL

Thursday, October 6, 2005 1:01 PM

I find it hard to believe that Box Office receipts mean nothing. I have no doubt that Universal might make a sequel based solely and mostly on DVD sales and that might be where Serenity makes its money, I don’t know, but I’ve seen movies that were made for DVD and they are for shit. The big movie sequels, with the big budgets, seem to be those with big Box Office receipts. That’s my impression. I don’t really know anything about it.

I really expected Serenity to do much better then it has, and maybe it will, some movies take a weekend or two to get off their feet. There may be lots of people out there that are still undecided about whether to see it. Maybe they’ll see it after reading the reviews, as the reviews are mostly positive. But Firefly had considered critical acclaim when it was on TV, and that didn’t seem to help the ratings much.

I suppose the message here is don’t rely on the public to do the job of Browncoats. Open up your piggy bank, free up some time and go see this movie, until your ears begin to bleed.

-------------
Qui desiderat pacem praeparet bellum.

SCHIZORABBIT

Thursday, October 6, 2005 1:11 PM

Like Annie above, I don't want to rely--and I don't think the new suits in Universal aren't either--on future dvd sales to ensure a sequel, and think that next weekend's numbers will either sway them one way or the other. I'm planning on watching it again next weekend and bringing a friend or two, doing what I can to prevent the usual second-week 40% drop in revenue. Anything higher than 6.5 million will allay any fears I have that Serenity will be the last we see of Firefly and its BDHs. Of course, more would be better, but it's gonna be difficult in light of past box office patterns. Plus, it's gonna be an long, difficult (but do-able) battle to reach the $50 million domestic take to ensure a sequel. I see that Wallace and Gromit is gonna be in, like, 3000-plus theaters, and will probably be next weekend's leader. I also see that In Your Shoes (Cameron Diaz and Shirley McClaine in the same movie?) is gonna open in, like, hmmm, I forget, but it's over 2000. I hope Serenity's numbers aren't gonna be lower than a movie about women wearing figuratively wearing each other's shoes. I was listening to an NPR report on the movie, and the dialogue from the clips was so cringe-inducing. Uh, I'm stressing...gotta shift back to work mode now.

ROCKETJOCK

Thursday, October 6, 2005 2:08 PM

I've said this before on another thread, and I'll say it again: There's a reason why your dietician tells you not to check your weight more than once a week; if you check it daily, normal fluctuation will ruin your morale.

Serenity is an action/adventure movie folks. Action/adventure flicks usually lose position mid-week; theater goers tend to save them for the weekend, when they can work off the adrenaline afterwards without worrying about work the next morning.

I ain't so sure it's really make-or-break this weekend, but it sure would be a fine thing if figures didn't drop more than 10-20%; that could keep us in theaters for a good long time. So go see it again, with 6-8 people you love...

"She's tore up plenty. But she'll fly true." -- Zoë Washburn

JASONZZZ

Thursday, October 6, 2005 3:16 PM

Like I said on another similar thread, if they are truly trying to figure out whether the sequel is worthwhile, 2nd week is too early to figure that out. 2nd week is usually used to figure out whether they will actually keep the damn thing in the theatres for a 3rd and a 4th week - however that's usually only done in a pretty tight market... Even Universal themselves don't have *that many* movies coming out this coming few weeks, let alone big budget blockbusters... November is a different story though. Unfortuantely, lots of movies are yanked on the end of 2nd week without much fanfare before they can do anymore harm - unfortuantely, to the DVD sales. But then again, you are looking at a pretty good lengthy int'l release schedule for FFS, so it doesn't make sense to look at the short range and canned it early... I guess they have the choice of canning it in the States if the 2nd week take drops drastically and just opt to keep it out in the int'l release and see what it does...

I don't know, all hand-wringing aside and realistically, 2nd week take at least cannot drop or drop much. If it does, it really looks poor for keeping it in the theatres in the coming few weeks before November... November has some powerhouse blockbusters coming out that will test the patience of the theatre owners if they perceive that they can trade it out for something that will drive up more popcorn and bon-bon sales for them...

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UMSUMAYYAH

Thursday, October 6, 2005 4:01 PM

I bought 2 tickets on Friday (we missed the show)
I bought 2 tickets Saturday and we got drinks and popcorn.
I went again Monday, alone. I bought no concessions. If I can go 2 hours normally without a drink or food, certainly I can do it for a 2 hour movie. (Actually I can go alot longer than that, since it's Ramadhan its closer to 12 hours now.)
And I don't even consider myself a browncoat. A devoted fan who spreads the word, someone who didn't mind the unused tickets bec. it would help the movie. I'm more like a brown jacket.
And I will be more than happy to see the movie at least two more times.
If you LOVE your show, if you love your BDH, as another poster said YOU HOLD!
As Zoe said, "If we lose this ground, we lose it all. You are going to HOLD THIS POSITION!"
I think all browncoats should buy at least two tickets this weekend. If you can.

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