New Guerilla Marketing Posters for Promoting Firefly Marathon!

POSTED BY: 11thHour
UPDATED: Thursday, March 9, 2006 00:10
VIEWED: 11641
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11THHOUR

Friday, March 3, 2006 8:37 PM

There's a great opportunity coming up to help boost the awareness of Firefly and draw in new fans — The Sci-Fi Channel (U.S.) will be showing a Firefly Marathon this March 10th. The episodes will start with the pilot "Serenity" and continue in order to "Out of Gas". With all the rumblings these days about reviving Firefly as an HBO type series, or perhaps a network mini-series, this is an excellent opportunity to show that there's a sizable audience that wants to see Firefly on TV. Let's make the most of this!

To help spread the word, I've made four special editions of my guerilla marketing posters to promote the marathon. By all means make use of the posters/flyers! They're a great way to help get the word out. The regular size ones can be posted out in public places, and the "mini" posters are excellent handouts — great to leave for folks to pick up, or carry them with you to give out. Folks will remember the marathon date a lot better with a poster or flyer to remind them.

You can find the posters at my website:

http://the11thhour.home.att.net

Guerilla marketing DOES make a difference!

Yer Art Companion,

11th Hour

________________________________________________

"Because teenage pranks are fun when you're about to die!" - Hoban Washburne

11THHOUR

Saturday, March 4, 2006 1:28 AM

"I refuse to give up. I can't." — Joss Whedon on bringing back Firefly.

Anyone up for some guerilla marketing?

11th

________________________________________________

"Because teenage pranks are fun when you're about to die!" - Hoban Washburne

FOLLOWMAL

Saturday, March 4, 2006 1:37 AM

More great stuff 11th Hour. I will print some more off and post them, and I have to say I'm even more interested in the mini posters to be used as handouts... I'm gonna stack 'em all over my business and give them away with tickets.

Thank you for this!

Come on everyone- let's re-light Firefly. We can do this!

" You hold. Hold til I get back." Mal

SCRUFFYHANSOLO

Saturday, March 4, 2006 1:54 AM

hey great idea 11th i had not heard about the marathon. i will be putting up flyers and doin my best to be heard.

all the power in the verse
))<>((

SHINY

Saturday, March 4, 2006 3:35 AM

* bump *

get out there and guerilla market, browncoats!

---

I don't need a gorram back-spaceship driver!!!

11THHOUR

Saturday, March 4, 2006 4:03 AM

Quote:
Originally posted by FollowMal:
More great stuff 11th Hour. I will print some more off and post them, and I have to say I'm even more interested in the mini posters to be used as handouts... I'm gonna stack 'em all over my business and give them away with tickets.

Great idea!

The mini posters are extremely handy and work in a way the regular size posters can't. They compliment each other — but I am a bit partial to the minis too.

They're very portable and the miniature poster look is often enticing to people. They're more apt to use them and keep them. Maybe to jot down a note on the back, or use one as a bookmark. The point is, they get kept quite often.

I always keep several with me in my purse. When I talk about Firefly/Serenity to new people, then give them a mini poster it really helps to make the conversation "sink in" and they remember.

Quote:
Thank you for this!

You're very welcome! Thank you for using them.

Quote:
Come on everyone- let's re-light Firefly. We can do this!

Guerilla marketing does make a difference. Plus it is extremely fun and fulfilling to do. It's a whole different feeling to go from wanting Firefly to come back, to putting some real action behind it.

Quote:
" You hold. Hold til I get back." Mal

GREAT quote... and very appropriate to the thread.

11th

________________________________________________

"Because teenage pranks are fun when you're about to die!" - Hoban Washburne

11THHOUR

Saturday, March 4, 2006 4:07 AM

Quote:
Originally posted by ScruffyHanSolo:
hey great idea 11th i had not heard about the marathon. i will be putting up flyers and doin my best to be heard.

Bless your heart.

The thing is that even if someone who is already a fan of Firefly didn't know that the marathon was coming up... then that means we got some work to do!

Sci-Fi may not advertise it much, or wait until it's almost here before they have ads. But ads can be missed. Anyway, Firefly has a time honored tradition of being promoted by the fans, it's part of the mythology now! We're the ones who keep it goin'.

11th

________________________________________________

"Because teenage pranks are fun when you're about to die!" - Hoban Washburne

11THHOUR

Saturday, March 4, 2006 4:08 AM

Quote:
Originally posted by Shiny:
* bump *

get out there and guerilla market, browncoats!

Shiny, you're now my "official bumper"... heh...

11th

________________________________________________

"Because teenage pranks are fun when you're about to die!" - Hoban Washburne

MELAM

Saturday, March 4, 2006 4:33 AM

Printing some up on super colorfull paper, and handing them out at school.

"Putting the Me in Mercinary, Jayne Cobb."

"Joss, what is the future of television? What will we watch? And how will we watch it? Surely you must know, for you are wise, and slender."

SLIPPERYSNIPER

Saturday, March 4, 2006 4:36 AM

what time is it on? this great news maybe theres hope for firefly yet...if fox owns scifi then why show a marathon for a show they canceled...perhaps because theres still interest in it...this could be a very good thing

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